VOLVO TRUCKS


FAZ HISTÓRIA

Creative Platform for the best selling truck in Brazil.

Agency ︎︎︎ SoWhat


Role ︎︎︎ CD/AD


Faz História (which means make history in Portuguese) is the creative platform for the Volvo FH truck in Brazil. The model is the leader in sales of the segment in consecutive years and it's also considered the best truck model in drivers' opinions. This leads Volvo FH to be the only truck capable of making history, or rather Faz História.